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McNeil Wilson Communications

McNeil Wilson Communications is proud to have worked with some of the best companies in Hawaii and beyond. See what we have done and what we are capable of doing for you.

Case Studies

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McNeil Wilson Communications, Inc

2012 Honolulu Festival

Hawaii is known for its blend of diverse cultures, especially from countries in the Asia-Pacific region. To celebrate and perpetuate these strong cultural and ethnic ties, the Honolulu Festival is held every March at venues in and around Waikiki to showcase exhibits and performance groups from Pacific Rim countries for free to Honolulu residents and on-island visitors.

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Hawaii: As Seen on TV Campaign

A major initiative of McNeil Wilson (MWC) is to secure opportunities to embed Hawaii’s brand messaging in popular national network and cable television shows that match profiles with Hawaii’s target avid travelers. The agency is retained to handle destination brand PR in North America for the Hawaii Visitors and Convention Bureau (HVCB), the State of Hawaii’s tourism marketing agency.

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Introducing T.J. Maxx to Hawaii

In January 2012, T.J.Maxx of The TJX Companies, Inc. retained McNeil Wilson Communications (MWC) to manage publicity for the launch of the brand on the Island of Oahu via the opening of three stores at the rate of one a week over a period of three consecutive weeks beginning May 3.

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Kauai’s Celebration of “The Descendants”

The Descendants, the award-winning movie starring George Clooney, is based on the critically acclaimed debut novel by Hawaii resident Kaui Hart Hemmings. The movie opened in theaters nationwide in late 2011 and soon began garnering plaudits from film critics. The honors culminated with the movie being nominated for five Academy Awards on January 24, 2012.

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